Anti-depression medicines don’t get patients all the way back to feeling 100%, like they used to. We used interactive ads to demonstrate how Seroquel XR gets them even closer to feeling like their old selves again.
![](http://petercohen.com/wp-content/uploads/2014/05/Seroquel-pg-2.jpg)
![](http://petercohen.com/wp-content/uploads/2014/05/Seroquel-pg-1_pulltab-300x34.jpg)
Scent is released when pull-tab is removed.
![](http://petercohen.com/wp-content/uploads/2014/05/seroquel_pulltab_page2.jpg)
![](http://petercohen.com/wp-content/uploads/2014/05/seroquel_pulltab2.jpg)
Up-beat music plays when pull-tab is removed.